I did the presentation first, then I need you to write one assignment by following the PPT.
Yellow Tea company is an entirely virtual company that includes two parts: tea company and tea house.
Because it is a group project, you only need to write my parts: Product(Price), SWOT Analysis, Competitor, Market Segmentation, Global Marketing Mix Strategy, Promotional Mix, Contribution, and Conclusion.
You can write it with your imagination, and follow Starbucks’ operation principle.
It only need around 7 pages with APA format. Please make sure you put subtitle of each part.
If you have any question, you can message me.